It is really hard to start a business online. But what is even harder is to promote it and try to get as much reviews for it as you can. The more reviews you get, the better will be for your business promotion. With that, a decent review generation software will do wonders for your business.
However, sometimes it can feel almost impossible to get as many reviews as the big business. But it is very much possible. All those big businesses started out small too. The only reason they are where they are today is because they had a strategy to get more reviews. And today, we are about to reveal that strategy to you. It will take time, patience and hard work, but you will get there.
Secrets to getting more online reviews
Here are the secrets to get more online reviews for your business.
Ask people to leave a good review
This may sound desperate to you at first, but it is not. Asking people to leave a good review is completely normal. Do not go around asking every single person you come across. That is not the aim at all here. The point is to ask your customers to leave a good review. People who have had some sort of an experience with your business are more than happy to leave a review for you.
You can not only remind your customers in person, but you can all also send them little reminders that do not annoy them. These reminders could be on your business card or at the bottom of the receipt. This is an extremely polite way of asking your customers to leave a review without getting on their nerves. This way, you are also doing good marketing of your business offline and hence, generating more customers.
Reply to every review you get, including bad ones
Your customers need to know you are there for them and paying attention to what they have to say. This includes bad reviews too. And you can only do that by engaging and interacting with them. One easy and great way to interact with your customers is to reply to all of their reviews.
Leave a heartfelt yet professional thank you reply under all the good reviews. However, good reviews are easy to deal with. The trouble comes with the bad reviews. The trouble is not that people left a bad review, that is inevitable. The problem arises with how you deal with it. Getting defensive will make your customers dislike you. Instead, what you have to do is reply in a calm and apologetic manner and sort out their problem. Moreover, ask people how you can improve your business, engagement etc. and consider their suggestions.
Pay attention to your customer service
People give good reviews when they like the business and the customer service. You need to pay special attention to customer service. If your customer service is bad, nothing will make your customers like you. Their direct experience with your business is in terms of the services you provide. This includes both the product/service you are giving and the customer service.
You can improve your customer service by sending your customers a personalized or handwritten thank you note with their order and by answering politely to all their concerns while shopping. Respond to their issues in a similar way, by apologizing and perhaps giving them a small gift or a discount to make up for their bad experience.
These are only few of the tips you can follow to increase online reviews for your business. However, these tips are extremely important. If you notice all the rapidly growing small business around you, they are all following these tips. With that, do not forget to use customer review software to enhance the review management process. This will save you plenty of time and resources.